Join us online from Monday-Wednesday as Tamara Sedmak, Client+Business Development IBMG Europe, unveils products from the #IBEBerlin2020 Discovery Bag in a span of 3 days. Tune in to ask your questions. APRIL 6-8, 2020 at 1PM EST | Instagram: @indiebeautyexpo In addition to this, we’ve also highlighted ...
Join us online this Wednesday as IBMG co-founder Jillian Wright goes LIVE on Instagram to highlight a selection of honorary #IBEBerlin2020 exhibitors. Hear from participating brand founders and tune in to ask your questions. APRIL 1, 2020 at 1PM EST | Instagram: @indiebeautyexpo In addition to this, we’ve also been highlighting our honorary #IBEBerlin2020 ...
Late last week, with a heavy heart, Indie Beauty Media Group announced the cancellation of Indie Beauty Expo Berlin 2020, slated for March 25-26 at Station Berlin. These are indeed extraordinary times, but we are remaining steadfast in our support of indie brands. Our thoughts are with everyone affected by this crisis and small businesses ...
Knowing and understanding your customers’ needs is at the center of every successful business. And because of the deep understanding of what today’s consumers (and especially the millennials!) want, Indie Beauty brands have emerged strongly into the spotlight. Their entry into the mainstream has been largely driven by the fact that they are innovative and are aligned with the ever-growing natural, sustainable & clean ...
At last month’s Indie Beauty Expo event in Los Angeles, California, the beauty influencers known on InstaGram as The Vike Twins were showcasing their newly launched brand and category disrupting makeup remover mist. CosmeticsDesign.com caught up with Alina and Inessa Vike at IBE to learn more about the brand’s first and future products as ...
In an effort to reach consumers looking for safe, effective, knowledge-based beauty, cosmetics and personal care products are being marketed as ‘friendly’. While investors and retailers are looking for a ‘beauty brand she can believe in’. Expressions like ‘environmentally friendly beauty’ have commonly been used as synonyms for (or perhaps more nuanced versions of) ‘sustainable ...
Indie Beauty Media Group’s 2020 expo season kicked off last Wednesday and Thursday with the trade show IBE LA taking over the Magic Box at The Reef in downtown Los Angeles. Nearly 190 beauty, wellness and lifestyle brands covered the 100,000-square-feet event space with skincare, body care, beauty tools, and, of course, CBD everything on display. Most ...
Last week’s Indie Beauty Expo event in Los Angeles, California, attracted hundreds of influencers, buyers, press, and investors. Here’s a quick look at how select cosmetics, personal care, and wellness brands exhibiting at the event managed to capture attendees’ attention. The Indie Beauty Media Group (IBMG) is now in its 6th year hosting a full ...
In just five years, Indie Beauty Expo has gone from art-house indie to the beauty world’s foremost beauty showcase to see and be seen by media, retailers, buyers, and consumers. Many brands that made their debut at IBE now stock the shelves at major retailers and are at the forefront of current trends. While it remains true ...
So, what’s hot in the beauty world right now? For starters, clean beauty is the standard in 2020, not the exception. We noticed this and more while strolling through this week’s two-day Indie Beauty Expo, a gathering of more than 200 independent global beauty brands at the Magic Box in downtown ...
