In an effort to reach consumers looking for safe, effective, knowledge-based beauty, cosmetics and personal care products are being marketed as ‘friendly’. While investors and retailers are looking for a ‘beauty brand she can believe in’. Expressions like ‘environmentally friendly beauty’ have commonly been used as synonyms for (or perhaps more nuanced versions of) ‘sustainable ...
On this episode Samantha speaks with Jillian Wright, the co-founder of Indie Beauty Media Group and the Indie Beauty Expo (@indiebeautyexpo) the world’s largest exposition of innovative independently owned beauty brands. The two speak about Jillians experience building a market place for indie ...
Beauty entrepreneurs have many demands on their time, energy and means. If you’re wondering why you should trust IBE to help you expand your brand to achieve your business goals, our company was founded by someone that was once exactly where you are, who not only knows the struggles of bringing a brand to life ...
We are excited to return to the lone-star state this May for IBE DALLAS 2018! We’ve got a range of new-to-IBE brands excited to exhibit with us for the first time ever, as well as over 21 veteran brands returning to us! Don’t forget to sign up to our IBE newsletter for ...
From beauty and skincare to wellness and lifestyle brands—IBE LA has got you covered. 150 brands are exhibiting this coming January in LA, so it’s going to be a packed house with some of the most incredible indie beauty brands on the planet. You won’t want to miss IBE Los Angeles on January 24-25, 2018. Check out ...
“I don’t think there’s anything quite like an arena of entrepreneurs, banding together under the name of Indie, and showcasing their immense talents for an entire city to see. Jillian Wright’s Indie Beauty Expo was a mere fledgling concept back in 2015 when it made its New York debut. Two years and three cities later, ...
“Imagine yourself wandering into a gigantic warehouse in SoHo, only to find yourself inside a neon-lit bonified beauty playground where 220 indie beauty brands are showcasing their products and doling out generous samples. This is exactly what the 2017 Indie Beauty Expo in NYC felt like, except with an added dose of comfort amidst all ...
“Indie beauty is booming, from popular brands like Glossier to RMS to True Botanticals. But we went to Indie Beauty Expo in New York to discover the new brands that are about to explode in popularity—from ethical ingredients to gorgeous packaging and effective results, we hit skincare gold…” Read full article
Check out what FASHIONISTA had to say about us living in the Golden Age of indie beauty and see which 8 brands IBE Co-Founder Jillian Wright selected as her top must-know brands exhibiting with us at IBE New York 2017! “You may not even realize it, but we’re living in the Golden Age of indie beauty. ...
In the 3rd edition of “Indie Beauty by American Spa” Julie Keller Callaghan, Editor-in-Chief/Publisher, covers millennials and the indie market, challenges and solutions for indie brands, and recaps the debut of IBE in Dallas. Read publication
