On the third day of the Week of Independent Beauty New York 2019 in late August, Uplink Live was born. By the evening of the fourth, results were in: Uplink Live was not only a success, it was a hit. Now, Indie Beauty Media Group, which publishes Beauty Independent and operates Indie Beauty Expo, has revealed Uplink Live will expand to two more annual events, one within IBE Los Angeles in January 2020, and the first European Uplink Live event within IBE Berlin in March next year.
The colorful Uplink Live section at Indie Beauty Expo NY 2019 featured 30 intrepid solution providers representing IBMG’s launch partners for the event. Ranging from ingredient suppliers and contract manufacturers to branding, strategy, public relations and personnel professionals, Uplink Live exhibitors covered the spectrum of the needs of emerging and scaling beauty brands. With more than 1,500 attendees, including retail buyers, journalists and influencers, and an additional brand personnel manning 240 brand displays on the show floor, traffic flowed steadily through the Uplink Live showcase, presentation stage, lounges and cafe, turning New York’s Pier 94 into a complete indie beauty ecosystem under one roof for two days.
Click here to see what IBE exhibitors had to say about Uplink Live